Privacy and cookies policy

1. Introduction and consent

This document details the privacy policy and the use of cookies on the nuevo-digital.com website (hereinafter: "the website").

The website is operated by Nuevo Digital (hereinafter: "the website operator").

The site respects the privacy of the users and operates in accordance with the provisions of the Privacy Protection Law, 1981-1981, the privacy protection regulations and the laws applicable in the State of Israel.

The very use of the website, including browsing, viewing content, leaving details, filling out forms or performing any actions, constitutes full consent on the part of the user to this privacy policy and to the use of cookies, as detailed below.

2. Applicability of the policy

This policy applies to any use of the website, by any means of access, including computer, mobile phone, tablet or any other means.

The policy applies to all information collected through the site, directly or indirectly, whether provided by the user or collected automatically.

3. Types of information collected on the site

3.1 Personal information provided at the initiative of the user

When using the site, the user may be asked to provide personal information, including:

• full name
• Email address
• phone number
• Additional contact details
• Content of inquiries, messages or forms
• Business information, requested service details (for example: website construction, digital management, organic promotion, sponsored advertising, creative and content) and any additional information provided at the user's initiative

Delivery of this information is done voluntarily and with the consent of the user. The user is not obliged to provide personal information according to law, however failure to provide certain information may prevent a response to an inquiry or the provision of certain services.

3.2 Technical, statistical and behavioral information

During the use of the website, technical information is collected automatically, including:

• IP address
• Browser type and operating system
• Device type
• Browsing times and stay on the site
• Pages viewed, clicks and actions on the site
• General location data only
• The source of reaching the website (search, social network, external link, advertising campaign, etc.)

This information does not identify the user personally, and is used for analysis, operation, security and service improvement purposes.

4. Purposes of collection and use of information

The information collected on the site is used, among others, for the following purposes:

• Providing service and answering inquiries
• Contacting the user
• Managing customer and lead relationships
• Operation, management and maintenance of the website
• Improving the user experience and adjusting content
• Statistical data analysis and usage reports
• Running marketing and advertising campaigns
• Measuring advertising and remarketing effectiveness
• Sending updates, offers and marketing information, subject to law and consent as required
• Compliance with legal, regulatory and accounting requirements
• Protection of the site operator's rights and prevention of misuse

5. Use of external operating systems

For the purpose of managing the business activity and operating the services, the website operator makes use of external systems, including:

• CRM systems for managing customer and lead relationships
• Mailing systems and customer service
• Analysis, measurement and advertising systems
• Systems for generating digital invoices
• To the extent that clearing or payment systems exist, details of payment methods are not stored on the website's servers and are not accessible to the website operator

The information is transmitted and stored in accordance with the law and to the required extent only, and subject to the privacy policy of the relevant service providers.

6. Provision of information to third parties

The site will not transfer personal information to third parties, except in the following cases:

• For the purpose of operating the website through external service providers
• For storage, analysis, measurement and publication purposes
• For form systems, CRM and mailing
• Pursuant to legal requirement or court order
• In case of violation of terms of use or suspicion of illegal activity
• For the purpose of protecting the rights of the website operator or third parties

The transfer of information will be done to the minimum required and for the specific purpose only.

7. Use of cookies and similar technologies

7.1 What are Cookies

Cookies are small text files that are saved on the user's device and allow the site to recognize the browser, save preferences, analyze usage, improve security and display customized content.

7.2 Types of cookies used

The website uses, among others, the following types of cookies:

• Cookies are essential for website operation
• Functional cookies to save preferences
• Analytical and statistical cookies
• Marketing and advertising cookies
• Cookies of third parties

8. Consent to the use of cookies

When entering the site, a message is displayed regarding the use of cookies. Continuing to browse the website, including moving between pages, viewing content or clicking the OK button, constitutes consent to the use of cookies in accordance with this policy.

A user who does not agree to the use of cookies is asked to refrain from continuing browsing or to block the use of cookies through the browser settings.

9. Sponsored advertising, pixels and measurement tools

The site uses measurement, analysis and advertising tools of third parties, including:

• Google Analytics
• Google Ads
• Meta Pixel (Facebook, Instagram)
• Additional tools for measurement, optimization and advertising purposes, as they will be implemented from time to time

These tools allow, among other things:

• Measuring campaign performance
• Adapting advertisements to surfers
• Creating remarketing audiences
• Analysis of user behavior on the website

The use of these tools is subject to the privacy policy of the service providers.

10. Marketing mailings and removal

To the extent that the user has registered to receive updates or left details for the purpose of receiving information, the website operator may send service messages and updates, as well as advertisements and marketing offers, subject to the law.

You can request to remove the details from mailing lists at any time through a written request or through a removal link (if available in the message).

11. Information security

The site uses reasonable and acceptable technological and organizational measures for the purpose of securing the information. However, the website cannot guarantee absolute security, and the user waives any claim for damage caused by intrusion or unauthorized use, insofar as reasonable measures have been taken.

12. User rights

The user has the right to:

• Review the personal information stored on it
• Request correction, update or deletion of information
• Request to stop receiving marketing mailings

Requests can be sent to: info@nuevo-digital.com

13. Saving information

The information will be kept for the time required to fulfill the purposes of the collection, or in accordance with the provisions of the law, after which it will be deleted or made anonymous.

14. Links to external websites

The website may include links to third party websites. The website operator is not responsible for the privacy policy or the content on these websites.

15. Minors

The site is intended for use by adults. The website operator does not knowingly collect information from minors.

16. Policy Changes

The website operator may update this policy at any time. The updated policy will be published on the website and will come into effect upon its publication.

17. Contact details

For questions or requests regarding privacy policy and cookies, you can contact:

• Nuevo Digital
• Email: info@nuevo-digital.com
• Phone: 055-4420446